G'day Parks.

A rebrand and new development platform that creates a captivating user experience, and a best-of-breed booking workflow for Australia’s number one holiday park group.
G'dy Parks | G'day Parks website on a smartphone | Devotion

The background.

The challenge.

The solution.

How we helped.

The results.

30-40% increase in revenue.

37% increase in conversion rate.
60% increase in organic search.
CPA has fallen dramatically.
Paid media reduction in spend due to success of organic activity
Best Entertainment, Hospitality, & Travel
winner in the 2020 Kentico Site of the Year awards.
Data current at 01 January 2021 compared to 01 January 2020.
G'day Parks | Responsive G'day Parks website on laptop, tablet, and smartphone | Devotion
G'day Parks | responsive website shown on iPad | Devotion
G'day Parks | different pages of the G'day Parks mobile website | Devotion
G'day Parks | different pages of the G'day Parks website shown on iPad | Devotion
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