351%
increase in users.
354%
increase in search impressions.
60%
of viewed entire landing page.
A search-led marketing program driving website visitation and in-store purchase
Fussy Cat.
The challenge.
The solution.
Services performed:
- UX research and design
- UI design
- Technical consulting, architecture and development
- Ongoing support and performance optimisation
- Transformation strategy
- UX strategy
- Content strategy
- Data strategy
- SEO strategy
- Growth strategy
- SEO and content marketing
- Online advertising, including PPC and social
- Lifecycle marketing
Marketing.
Development.
The results.
Data shows 1 month campaign period (August 2019 – September 2019) as compared to the previous period.
351% increase in users.
1,067% increase in unique events for commercial activity.
354% increase in search impressions.
60% of users viewed entire landing page.
