Baby Village | website homepage on tablet | Devotion
121% increase in revenue.
120% increase in transactions.
19% increase in conversion rate.

A fully responsive eCommerce platform with rich automated marketing and back-of-house (in-store) management.

Baby Village.

The challenge.

The solution.

Services performed:

  • UX research and design
  • UI design
  • Technical consulting, architecture and development
  • Content creation
  • Ongoing support and performance optimisation
  • Transformation strategy
  • UX strategy
  • Content strategy
  • Data strategy
  • SEO strategy
  • Online advertising, including PPC and social
  • Lifecycle marketing

The results.

Data compares three months (01 Feb 2020 - 30 Apr 2020) with corresponding three months in previous year (01 Feb 2019 - 30 Apr 2019).
121% increase in revenue.
120% increase in transactions.
19% increase in conversion rate.
83% increase in users.
85% increase in sessions.
60% increase in form submissions.
Baby Village | responsive website on laptop, tablet and mobile | Devotion
Baby Village | eCommerce website shop and product pages | Devotion
Baby Village | eCommerce payment journey on mobile - cart, payment and delivery details pages | Devotion
True to their name, Devotion showed passion and commitment in systematically learning and understanding the intricacies of our business when formulating a solution for the redevelopment of our website. Their technical team is extremely strong and consistently delivered well thought out solutions to previously unaddressed issues from legacy systems. From design to development, their pursuit of excellence is obvious.
Nathan Pongrass | Owner | Baby Village.
Baby Village | Baby Village service offerings | Devotion
Baby Village | gift registry page on laptop and mobile | Devotion
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