Our work - A drop for all occassions
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Develop a web 2.0 strategy that would transform a membership and mail-order centric business into an ecommerce led operation at the same time as launching their new brand.
Our Solution
A website that seeks to own the ‘wine’ category with a great depth of content produced by known wine critics and writers as well as the societies own members. The sales focus underpins all aspects of the site driving customers to purchase.
Check it out at www.thewinesociety.com.au
The Results
A flourishing wine site that uses its community to reference and sell wine.